Seller Benefits
- Buyers come prepared to buy
- Quick disposal reduces long-term carrying costs, including taxes & maintenance
- Assurance that property will be sold at true market value
- Exposes the property to a large number of pre-qualified prospects
- Accelerates the sale
- Creates competition among buyers–auction price can exceed the price of a negotiated sale
- Requires potential buyers to pre-qualify for financing
- The seller knows exactly when the property will sell
- Eliminates numerous and unscheduled showings
- Takes the seller out of the negotiation process
- Ensures an aggressive marketing program that increases interest and visibility
Buyer Benefits
- Smart investments are made as properties are usually purchased at fair market value through competitive bidding
- The buyer knows the seller is committed to sell
- In multi-property auctions the buyer sees many offerings in the same place at the same time
- Buyers determine the purchase price
- Auctions eliminate long negotiation periods
- Auctions reduce time to purchase property
- Purchasing and closing dates are known
- Buyers know they are competing fairly and on the same terms as all other buyers
- Buyers receive comprehensive information on property via due diligence packet
Realtor Benefits
- Generates a list of ready, qualified buyers
- Offers clients and customers new selling and purchasing options
- Increases revenue and market share
- Develops your own market niche
- Assurance that property will be sold at true market value
- Property is sold within a relatively short period of time
- Exposes the property to many potential purchasers
- Auctions bring people in to look at all your listings, not just the auction listing
- Successful auctions result in referrals and return business
- Agents can earn commissions as referring agent/broker, cooperating agent/broker, or as the listing agent/broker
Upcoming Auctions
SOLD PRIOR TO AUCTION!!! 4406 McClain Lane, Huntsville AL 35810
Simulcast Auction
Fri, Apr 4,
12:00 PM
Thu, Apr 24,
12:30 PM
US/Central
Thu, Apr 24, 12:30 PM US/Central
SOLD PRIOR TO AUCTION!!!
SOLD PRIOR TO AUCTION!!! 2109 Shady Lane Circle, Huntsville AL 35810
Simulcast Auction
Fri, Apr 4,
12:45 PM
Thu, Apr 24,
1:15 PM
US/Central
Thu, Apr 24, 1:15 PM US/Central
SOLD PRIOR TO AUCTION!!!
SOLD PRIOR TO AUCTION!!! 4802 Avondale Circle, Huntsville AL 35810
Simulcast Auction
Sat, Apr 5,
10:00 AM
Sat, Apr 26,
10:30 AM
US/Central
Sat, Apr 26, 10:30 AM US/Central
SOLD PRIOR TO AUCTION!!!
SOLD PRIOR TO AUCTION!!! 3102 Greenhill Drive, Huntsville AL 35810
Simulcast Auction
Fri, Apr 4,
10:45 AM
Sat, Apr 26,
11:15 AM
US/Central
Sat, Apr 26, 11:15 AM US/Central
SOLD PRIOR TO AUCTION!!!
SOLD PRIOR TO AUCTION!!! 4704 Lumary Drive, Huntsville AL 35810
Simulcast Auction
Fri, Apr 4,
11:30 AM
Sat, Apr 26,
12:00 PM
US/Central
Sat, Apr 26, 12:00 PM US/Central
Home Auction with LIVE ON-SITE auction held Saturday, April 26, 2025 @ 11:30 AM CST. PRE-BIDDING now available online!
SOLD PRIOR TO AUCTION!!! 6022 Belgrade Drive, Huntsville AL 35810
Simulcast Auction
Fri, Apr 4,
12:15 PM
Sat, Apr 26,
12:45 PM
US/Central
Sat, Apr 26, 12:45 PM US/Central
SOLD PRIOR TO AUCTION!!!
SOLD PRIOR TO AUCTION!!! 6109 Geronimo Circle, Huntsville AL 35810
Simulcast Auction
Fri, Apr 4,
12:00 PM
Thu, May 1,
12:30 PM
US/Central
Thu, May 1, 12:30 PM US/Central
SOLD PRIOR TO AUCTION!!!
SOLD PRIOR TO AUCTION!!! 6219 Matic Road, Huntsville AL 35810
Simulcast Auction
Fri, Apr 4,
12:45 PM
Thu, May 1,
1:15 PM
US/Central
Thu, May 1, 1:15 PM US/Central
Investment Home Auction with LIVE ON-SITE auction held Thursday, May 1, 2025 @ 12:45 PM CST. PRE-BIDDING now available onl...
1986 VIP Bass Boat, 18 feet
Online Auction
Wed, Apr 16,
10:00 AM
Thu, May 1,
8:00 PM
US/Central
Thu, May 1, 8:00 PM US/Central
4492 Old Railroad Bed Road, Harvest AL 35749
Simulcast Auction
Fri, Apr 11,
10:00 AM
Sat, May 3,
10:30 AM
US/Central
Sat, May 3, 10:30 AM US/Central
Land Auction with LIVE ON-SITE auction held Saturday, May 3, 2025 @ 10:00 AM. PRE-BIDDING now available online!
SOLD PRIOR TO AUCTION!!! 819 Giles Drive, Huntsville AL 35801
Simulcast Auction
Fri, Apr 4,
10:00 AM
Sat, May 3,
10:30 AM
US/Central
Sat, May 3, 10:30 AM US/Central
SOLD PRIOR TO AUCTION!!!
2119 Smoketree Trail, Huntsville AL 35811
Simulcast Auction
Mon, Apr 21,
10:00 AM
Sat, May 10,
10:30 AM
US/Central
Sat, May 10, 10:30 AM US/Central
Court Ordered Estate Auction with LIVE ON-SITE auction held Saturday, May 10, 2025 @ 10:00 AM. PRE-BIDDING now available o...
Bay Hill Village Lots (3), Athens AL 35611
Simulcast Auction
Sat, May 17,
10:00 AM
Sat, May 17,
10:30 AM
US/Central
Sat, May 17, 10:30 AM US/Central
River Lots Auction with LIVE ON-SITE auction held Saturday, May 17, 2025 @ 10:00 AM CST. PRE-BIDDING now available online!
1522 Phillips Court, Decatur AL 35601
Simulcast Auction
Fri, Jun 6,
12:00 PM
Fri, Jun 6,
12:30 PM
US/Central
Fri, Jun 6, 12:30 PM US/Central
Court Ordered Estate Auction with LIVE ON-SITE auction held Friday, June 6, 2025 @ 12:00 PM CST. PRE-BIDDING now available...
153 Shady Grove Road, Toney AL 35773
Simulcast Auction
Sat, Jun 7,
10:00 AM
Sat, Jun 7,
10:30 AM
US/Central
Sat, Jun 7, 10:30 AM US/Central
Estate Auction
Jim Robinson
“Hardest working, considerate auction company that gets results!”
LoveLea Woodard Creado
“Great folks! Very knowledgeable, professional, and personable. Highly recommend Beau Cole and the entire Cole Auction team.”
Filiberto Pelayo
“I’ve bought and sold properties through Cole Auction. They are always honest with me and do what they promise.”
Caitlin Lyon
“Our experience with Cole Auction was very positive. They handled everything and were so easy to work with. Our auction took place just about 5 weeks from our initial contact with them. The auction itself went very smoothly, and we were very happy with the final selling price. An individual had offered us $20,000 for the house and lot, but we sold it for $59,000 at the auction – very satisfied!” – Caitlin Lyon
Cole Auction
1580 Sparkman Drive, Suite 102
Huntsville, Alabama 35816
Phone: (256) 837-0701
Fax: (256) 837-3830
Auctioneer Licensing
Cole Properties and Auction
AL #120
Cole Auction Liquidators
AL #284
Beau Cole
AL #1417
W. Todd Hess
AL #5536