Seller Benefits
- Buyers come prepared to buy
- Quick disposal reduces long-term carrying costs, including taxes & maintenance
- Assurance that property will be sold at true market value
- Exposes the property to a large number of pre-qualified prospects
- Accelerates the sale
- Creates competition among buyers–auction price can exceed the price of a negotiated sale
- Requires potential buyers to pre-qualify for financing
- The seller knows exactly when the property will sell
- Eliminates numerous and unscheduled showings
- Takes the seller out of the negotiation process
- Ensures an aggressive marketing program that increases interest and visibility
Buyer Benefits
- Smart investments are made as properties are usually purchased at fair market value through competitive bidding
- The buyer knows the seller is committed to sell
- In multi-property auctions the buyer sees many offerings in the same place at the same time
- Buyers determine the purchase price
- Auctions eliminate long negotiation periods
- Auctions reduce time to purchase property
- Purchasing and closing dates are known
- Buyers know they are competing fairly and on the same terms as all other buyers
- Buyers receive comprehensive information on property via due diligence packet
Realtor Benefits
- Generates a list of ready, qualified buyers
- Offers clients and customers new selling and purchasing options
- Increases revenue and market share
- Develops your own market niche
- Assurance that property will be sold at true market value
- Property is sold within a relatively short period of time
- Exposes the property to many potential purchasers
- Auctions bring people in to look at all your listings, not just the auction listing
- Successful auctions result in referrals and return business
- Agents can earn commissions as referring agent/broker, cooperating agent/broker, or as the listing agent/broker
Upcoming Auctions
304-308 O'Shaughnessy Avenue (3 Lots)
Simulcast Auction
Tue, Sep 5,
6:00 PM
Thu, Sep 28,
6:30 PM
US/Central
Thu, Sep 28, 6:30 PM US/Central
Estate Auction with LIVE-ONSITE Auction held Thursday, September 28, 2023 @ 6:00 PM CST. PRE-BIDDING available online ...
300 Oakwood Avenue
Simulcast Auction
Wed, Aug 30,
12:00 PM
Fri, Sep 29,
12:30 PM
US/Central
Fri, Sep 29, 12:30 PM US/Central
Commercial Estate Auction with LIVE ON-SITE auction held Friday, September 29, 2023 @ 12:00 PM CST. PRE-BIDDING now av...
703 Weatherly Road
Simulcast Auction
Thu, Sep 7,
10:00 AM
Sat, Sep 30,
10:30 AM
US/Central
Sat, Sep 30, 10:30 AM US/Central
Estate Auction with LIVE-ONSITE Auction held Saturday, September 30, 2023 @ 10:00 AM CST. PRE-BIDDING now available on...
1025 County Road 1814
Simulcast Auction
Tue, Sep 19,
10:00 AM
Sat, Oct 7,
10:30 AM
US/Central
Sat, Oct 7, 10:30 AM US/Central
Estate Auction with LIVE ON-SITE Auction held Saturday, October 7, 2023 @ 10:00 AM CST. PRE-BIDDING now available online!
6105 Geronimo Circle
Simulcast Auction
Tue, Sep 12,
6:00 PM
Thu, Oct 12,
6:30 PM
US/Central
Thu, Oct 12, 6:30 PM US/Central
Court Ordered Estate Auction with LIVE ON-SITE Auction held Thursday, October 12, 2023 @ 6:00 PM CST. PRE-BIDDING now ...
1300 & 1302 Washington Street
Simulcast Auction
Wed, Sep 20,
12:00 PM
Fri, Oct 13,
12:30 PM
US/Central
Fri, Oct 13, 12:30 PM US/Central
Commercial Auction with LIVE ON-SITE Auction held Friday, October 13, 2023 @ 12:00 PM CST. PRE-BIDDING now available o...
2907 Berkshire Drive
Simulcast Auction
Wed, Sep 20,
10:00 AM
Sat, Oct 14,
10:30 AM
US/Central
Sat, Oct 14, 10:30 AM US/Central
Estate Auction with LIVE ON-SITE Auction held Saturday, October 14, 2023 @ 10:00 AM CST. PRE-BIDDING now available onl...
Cole Auction
1580 Sparkman Drive, Suite 102
Huntsville, Alabama 35816
Phone: (256) 837-0701
Fax: (256) 837-3830
Auctioneer Licensing
Cole Properties and Auction
AL #120
Cole Auction Liquidators
AL #284
Beau Cole
AL #1417
W. Todd Hess
AL #5536